Clarkson: 'Nike has the opportunity to do something special with Zion'

The shoe giant is no stranger to spinning a situation in to a positive

Beau Johnson
February 23, 2019 - 8:15 am
Zion Williamson

© Rob Kinnan-USA TODAY Sports


The world was watching as one of the best rivalries in sport was taking place this week: The University of North Carolina Tarheels vs The Duke University Bluedevils. The stage wss set for the favorites to win it all (Duke) to take on their arch rivals (UNC) when the un-imaginable happened: The best player in the NCAA (arguably) blew out a shoe... literally. 

In the first quarter of the game, Zion Williamson's left shoe blew at the seam and seemed to explode with Williamson spraining his knee in the process. This is not the first time that a shoe has torn apart while being worn, and it has happened in several different sports, but it's probably never happened on a bigger stage and to a bigger player. Social media very quickly blew up with the internet trolls waking up to bash the shoe mogul Nike. 

The thing is: Nike has been there before. Tiger's personal life, Serena's pregnancy, Colin Kaepernick's knee; they are the masters at spinning any situation that has the possibility of a negative undertone in to not only a positive, but a way to make even more money!

Greg Clarkson and Sam Crenshaw talk about this situation and the opportunity that Nike has in front of them...